SS17 Chaco Buyer’s Guide

Bi-Annual Sales Guide

Year Completed

2016

Discipline

Branding, Print

Client

Chaco Footwear

Objective

Design, produce, and ship a highly functional yet branded sales and reference tool for all US sales representatives, internal Chaco employees, and be easily adaptable for international teams.

Audience

Primarily buyers for everything from large national outdoor retailers to small sit-and-fit stores and to a slightly lesser, over fifty sales reps for Chaco footwear.

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